Leading independent British High Street Bookmaker Betfred, have confirmed plans to start a Spanish operation after their application for a license to operate an online sportsbook and an online casino in Spain was granted.
As a result Betfred will be opening up offices within the Spanish enclave of Ceuta which located on the North African coast, some 9 miles across the Straits of Gibraltar from the Spanish mainland and the port of Algeciras.
Commenting on the bookmaker’s decision to start operating within Spain, Betfred’s Mark Stebbings, who is the company’s Group Chief Operating Officer said: “This is an exciting opportunity for Betfred and the Spanish licence is part of our ongoing expansion strategy.”
“There is clearly a real passion for sport especially football in Spain and we share that passion here at Betfred. We believe we bring the necessary expertise but also heritage and trust in this expanding market.”
Betfred have chosen Spanish company Optima to provide account management and systems support with their new venture, with OPTIMA Commercial director Marta Nikolova commenting: “Optima is extremely happy and proud to be the trusted technological partner of Betfred for their expansion in Spain. Our experience in this market and the long-term cooperation with Betfred is a guarantee of success for this new operation.”