The leading bingo hall operator in the UK Buzz Bingo, who also have an impressive online presence, are to feature video slots produced and developed by casino game studio Pragmatic Play, after reaching agreement on a casino content distribution deal.
The bingo operator who back in 2019 closed down 26 bingo halls in the UK as a part of streamlining their business, continue to grow their online presence and the deal with Pragmatic Play further allows to enhance their offering to players.
Buzz Bingo customers will also have access to Pragmatic Play’s collection of player engagement solutions, Enhance, including its popular Drops and Wins prizes, which have seen significant rises in retention rate across its games portfolio.
The deal marks further growth for Pragmatic Play in the UK regulated market, following content deals with Betway, Genting and William Hill across numerous verticals in recent months.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “Buzz Bingo is a well-known brand throughout the UK market and we’re very pleased to partner with them.”
“Our slot offering continues to grow in popularity as we add more diverse content, and we’re excited to grow this relationship.”
Dave Evans, Digital Operations Director at Buzz Bingo, said: “We strive to have the very best games content for our customers at buzzbingo.com, so we are delighted to have signed this agreement with Pragmatic. I have always loved their games and I’m sure our players will too.”