Kiron becomes the first to launch virtual games in Colombia with BetPlay
The specialised provider of virtual games Kiron, has been launched with the largest operator in Colombia, BetPlay, the sports betting and online casino branch of Corredor Empresarial, making it the most important provider of sports and virtual games launched in the first regulated market in Latin America.
BetPlay customers will now have access to Kiron’s selection of the most popular games, including its recent virtual football offering, GOAL, its world’s leading horse and greyhound racing games, as well as auto racing, table tennis , racing roulettes and keno.
The implementation of the RGS BetMan Online, through an integration with the Salsa Technologies platform, equips BetPlay with a range of high-frequency betting experiences through multiple virtual sporting events and number games, highlighting that players in Colombia will be able to live a better experience in virtual content.
This partnership is an important step for Kiron in its expansion strategy throughout Latin America and further strengthens the company, as the provider of virtual services in already mature and emerging markets around the world.
Steven Spartinos, Co-CEO of Kiron, said: “As the most popular online gambling brand in Colombia, BetPlay is the perfect partner to enter the promising Colombian market and we are very proud to be the largest provider of virtual games in the country.”
“The deal reflects the growing demand for our portfolio globally and we have no doubt that our games will be a rapid success with local players, offering fixed odds betting opportunities 24 hours a day, 7 days a week, in a variety of popular virtual sports. “
German Segura, CEO of BetPlay, added: “We are delighted that our association with Kiron has allowed us to be pioneers in the offer of virtual games in Colombia, and we have every expectation that they will be an instant success with our clients.”
“So far we have been very impressed with the support and flexibility in integrating with the BetMan platform and look forward to accessing more quality content when it becomes available.”